3 Keys To Attracting The Perfect Customer For Your Membership
The last thing that anyone wants is to put a bunch of work into a membership project only for it to fall flat when it’s time to sell it. So how do you ensure it’s a success right from the get go?

You create irresistible messaging that instantly attracts your perfect buyers.

We surveyed thousands of membership site owners and surprisingly, more than 50% of those who hadn't launched yet said that they struggled to explain what they do, and how they help people. In short, they weren’t clear on their idea. 

In this mini-series, we dive deep on figuring out who you serve, how you help, and how to position your membership idea so that people want to join today!

Instantly Attract Your
Perfect Buyer

A proven framework to help you explain what you do so that people buy

When you register, you’ll get my simple framework for nailing your idea, getting clear on how to position yourself in the market, and most importantly, craft compelling messaging that compels people to join your membership.

Get Clear On 
Your Idea

Getting clear on your idea boils down to three key things. And once you nail these down you’ll be off to the races with your big idea.

Get Clear On Your Positioning

How do you communicate what you do so that people “get it”? Use this proven framework to clearly communicate who you serve and how you help.

Get Clear On Your Messaging

Once you’ve got your positioning down, it’s about strengthening and tailoring your message, and I’ll show you exactly how to do that in this lesson.

Built From Work With Tens Of
Thousands of Membership Site Owners

Hi, I’m Stu McLaren

For the last 10 years, I’ve been working intimately with tens of thousands of membership site owners in all sorts of different markets. From photography and calligraphy to dog training, fitness, music, health, meal plans, teacher plans, non-profit, personal development, business development and so many more! 
CUSTOM JAVASCRIPT / HTML
CUSTOM JAVASCRIPT / HTML

As the former co-founder of the world’s leading membership platform for WordPress and now co-founder of the TRIBE Experience, I have a unique behind-the-scenes perspective of the entire membership space.

And through it all, I’ve discovered the subtle nuances that make a BIG difference in the success of the sites that thrive vs. those that sputter.

Here’s the thing, if you’re thinking about a membership site, but not sure where to start, then getting clear on your idea and how you position yourself in the marketplace is your first step.

In this mini-series, we’ll get the ball rolling with your idea so that you can take the next step in your membership journey!

To Recap... You'll Get:

    Instant Access to Mastering Your Market Mini-Series

    Join Membership Expert, Stu McLaren, and learn how to accurately explain what you do so that people buy.

    Part 1: Get Clear On Your Idea

    Three key things to get clear on your idea. And once you nail these down you’ll be off to the races with your big idea.

    Part 2: Get Clear On Your Positioning

    A proven framework to get clear on your positioning. Clearly communicate who you serve and how you help.

    ​Part 3: Get Clear On Your Messaging

    Once you’ve got your positioning down, it’s about strengthening and tailoring your message, and I’ll show you exactly how to do that.

    ​Mini-Series Workbook

    Follow along in the Mastering Your Market Mini-Series workbook. This workbook includes summaries of each lessons, examples and templates to help you take action!

    BONUS: List Of Marketing Your Business Episodes

    This curated list of podcast episodes will help you get clear on what your idea is and how to position your membership.
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